Discover the Sweet Secret Behind Wonder Monday Cheesecake

Wonder Monday, a low-sugar, low-carb cheesecake startup, has been making waves in the food industry since its launch. Co-founded by Candace Wu, the company aims to provide customers with a healthier and tastier option for one of America's favorite desserts - cheesecake.

Before starting Wonder Monday, co-founder Candace Wu spent her career in tech, working in various roles such as tech/biotech consulting, business development, operations, and product management. Specifically, she worked as a Product Manager at WW (WeightWatchers Reimagined), where she built mobile experiences for 4.5 million members on their weight loss journey.

In 2020, in the midst of the pandemic, Candace quit her job at WW to start something new. She knew she wanted to create a product, and the idea for Wonder Monday came during lockdown. She was shocked by the nutritional information of a slice of cheesecake she had just consumed from The Cheesecake Factory. This prompted her and her co-founder and former Y Combinator founder Jonathan Weinstein to innovate and create a better, healthier option for cheesecake lovers.

Wonder Monday's cheesecakes are made with the highest quality, real ingredients and are free from added sugars and artificial additives. They have successfully created a product that satisfies cravings while still adhering to dietary restrictions or health goals. Wonder Monday has a wide range of flavors, including classic vanilla, chocolate, and blueberry lemon, to name a few. All of their flavors have a creamy texture and a balanced sweetness that doesn't compromise taste.

The startup has been gaining traction and has received recognition from various media outlets, such as Forbes, Insider, and Thrive Global. Wonder Monday also participated in the Dairy Farmers of Wisconsin's Accelerator program in 2021, which aims to help dairy startups bring innovative products to market.

Candace's advice for other founders is to work with people who believe in your mission. She attributes much of her success to having a strong partnership and working with individuals who share the same vision and values. Candace also nominated Ali Bonar from Oathouse as a future guest on the Founders Pack Podcast, showing her support for other entrepreneurs and startups.

In conclusion, Wonder Monday is a startup that has disrupted the cheesecake industry by providing customers with a healthier and tastier option. Candace's passion for creating a product that satisfies cravings while still adhering to dietary restrictions or health goals is inspiring. As the startup continues to grow, we can expect to see more innovative and delicious flavors from Wonder Monday in the future.

Contact Candace Wu and Wonder Monday